Target Audience Research - Questionnaire on Makeup

1. How old are you? ________

2. How old were you when you first started wearing makeup? Please circle.
Before 11 12-14 15-17 18+

3. What television channel do you tend to watch the most? Please circle.
BBC1 BBC2 ITV1 Channel 4 Channel 5

4. Would you watch a documentary about makeup?
Yes No

5. Which television channel do you associate with documentaries the most?
BBC1 BBC2 ITV1 Channel 4 Channel 5

6. Do you think makeup boosts your confidence? Please circle.
Strongly Agree Agree Not particulary Disagree Strongly Disagree

7. Around how much do you spend on makeup per month?
£_______

8. What is your favourite store to buy your makeup in?
__________________________

9. How long do you spend doing your makeup? Please circle.
Half an hour or less An hour 2 hours More

10. How many times do you do your makeup a day on average? Please circle.
Once Twice Three times More

11. What is your favourite item of makeup?
______________________

12. Would you be able to go a day without wearing any makeup?
Yes No

13. What time do you think is the best time to watch a documentary on makeup? Please circle.

4-5 o’clock 6-7 o’clock 8-9 o’clock 9-10 o clock

later than 10

14. In a documentary about make-up who would you like to see in an interview? Please Circle.

Make-up expert Make-up Artist Sales Representative Someone who wears make-up
Other _____________________________________________________________________________

15. Would you be interested in learning about the history of beauty and make-up? Please circle.

Yes No

16. What type of music do you think relates to make-up? Please circle.

Up-beat Jazz Dance RnB Pop Rock Classical Other______________________

17. Would you like to hear a Male or Female Voice-over in a documentary about make-up? Please Circle.

Male Female No preference